One Easy Way To Lower Medical Bills

This is a new TV commercial (you're seeing it first) that'll start next week. It's our first ever paid marketing for the Direct Medical Care (DMC) concept, that we actually started a couple of years ago. It's like a low-monthly-fee-no-other-charges plan for primary care or urgent care - the DMC members love it so much that it's been growing only by word of mouth. So, we figured we should step it up a bit, since so many are finding that although they may suddenly have insurance, they also have this annoying feature called a 'high deductible', which really means that even though you're paying through the nose for health insurance premiums, the darn insurance company doesn't cough up a penny until you've spent the $2,500 or $5,000 deductible! Honestly, human health insurance should be viewed no differently from car insurance - you don't ever want to have to use it, but it's there just in case. In other words, change your plan to a low-premium-high-deductible plan (aka catastrophic plan) and hope you never have to touch it. For everything else (that is, 85% of medical encounters), you have Direct Medical Care!